What’s sweet about producing both the first and second promotional video of the Aruba Art Fair is that the story can be continued. Considering our first video was focused on a blank canvas that was slowly being beautified – symbolizing the untouched city in anticipation of what was to come – I decided to dedicate the second video to the aftermath of the first art fair. 

The video provides a look back at one of the biggest events on the island along with a firm announcement of a repeat. I also wanted this video to be shot at night, a contrast to the first video and a reflection of the time of day that the fair takes place.